Law Firm and Attorney Marketing Books

A Lawyer’s Guide to Marketing: How to Create a Profitable Marketing Strategy for Your Law Firm

A Lawyer’s Guide to Marketing: How to Create a Profitable Marketing Strategy for Your Law Firm

$15.99eBook: $9.99

In “A Lawyers Guide to Marketing,” you will discover:

• How having a client-centered website can significantly improve your (UX) user experience
• How to define and develop your law firms content strategy
• Why law firms should still use traditional marketing strategies to remain top of mind
• How to improve your digital marketing efforts across all channels to lower costs and improve conversion
• Why online reputation management matters to your law firms bottom line
• How call tracking and conversation analytics can make your law firm more money

Book Chapters:
Chapter 1: The Client-Centered Website Design
Chapter 2: Content Strategy and Development
Chapter 3: Traditional Marketing and Building Offline Authority
Chapter 4: A Look at Digital Marketing and Your Law Firm
Chapter 5: Building Your Online Reputation
Chapter 6: Call Tracking and Conversation Analytics
Chapter 7: Creating Closed-Loop Analytics to Improve Conversions

Also Included are 2 Checklists:
• In-house Marketing Questionnaire
• Agency Questionnaire

More info →